Need to send emails to groups of people from your Gmail account?
Building a mailing list in Gmail is helpful when you’re sending emails to tons of people. As you’re simply adding a contact list to your emails, you won’t have to type out each email address manually.
In this article, I’ll show you how to build an email list in Gmail. I‘ll also show you how to use a free mail merge tool for sending emails to groups.
Here’s what we’ll cover:
Use the links below to jump to a section of your choice:
Benefits Of Having A Mailing List
Here are the key benefits of a good mailing list:
1. Time Saving And Easy Communication
Let’s say you’ve got to send an email to a group of 100 members every week. You don’t want to manually type in each email address, every time, right?
With an e-mail list, you can easily send these mass emails in seconds. Instead of manually adding each email address, add your e-mail list to the recipient field. This way, you’re sending just a single email without manually typing in individual ids!
2. Boosts Email Marketing Campaigns
Have you noticed an opt-in form or a sign-up form pop-up when you visit a website?
Opt-ins are an excellent source for building a company’s mailing list database.
Companies always use a mailing list to run their email marketing campaigns. Instead of sending bulk emails manually, these companies use their mailing lists and mail merge tools to do the job for them.
If these companies tried to send marketing emails without their mailing lists, they’d take forever — imagine manually sending an email to 10,000 different people!
How To Build An Email List In Gmail Using Labels
Building a Gmail distribution list is easy with the labels feature.
Here’s a step-by-step guide on how to use it:
Log in to your Gmail account and click Google Contacts from the Google App drop-down menu.